Brands, distribution & wholesale · Dead stock

We are sitting on dead stock

Somewhere in the godown sits capital nobody counts — designs the market moved past. A priced, pictured clearance list puts them in front of the trade.

The capital that stopped being counted

Every channel godown has the racks nobody walks to — designs the market moved past, the range a buyer bet on two seasons ago, the line a brand discontinued.

Its size is a guess

Nobody has counted it. The figure offered in a meeting is a shrug with a decimal point on it.

Its value is a wince

Capital that quietly left the books of everyone’s attention, while still paying rent and blocking racks.

The plan is someday

Every godown has the same one. Meanwhile it ages further from saleable every month it waits.

A pile becomes a list

1

Counted

rack by rack, the unglamorous step nobody wants
2

Valued

at what it is worth now, not what it cost then
3

Photographed

because nobody has ever cleared old stock from a list of codes
4

Pushed as a priced list

to the dealers and the trade who can still sell those designs

Judgement stays yours: what to clear, at what price, to whom. The mechanism lives on the module page:

Price list
Price list — Verma Tradersw.e.f. 01 Aug 2026
ProductMRPYour rate
Soft-close hingeFull overlay · 110° · clip-on More info₹ 214₹ 149
Drawer systemTandem · 450 mm · 30 kg load More info₹ 1,980₹ 1,386
Cabinet handleMatte black · 192 mm · zinc More info₹ 340₹ 238
Prices are subject to change. Every line carries the date it applies from.
Illustrative document. Figures are examples, not a price list.

What changes for the owner

The someday-pile becomes a decision instead of a mood.

Rack by rack, frozen capital turns back into money and space — at clearance prices, honestly, which still beats rent — and the next range review starts from a real number for what the last bet actually cost.

Nobody has ever cleared old stock from a list of codes; a list with pictures is a different instrument.

Walk your coldest rack at a demo — counted, priced and photographed into a list the trade can act on.

Ask for a demo