SaleShade Operations · Dealer schemes

Schemes designed, followed up, and settled

Schemes on quantity or value, targets pushed to every dealer on WhatsApp, progress they can see — and your calls reserved for the ones flagged Critical.

Most schemes fail in week three, quietly

The scheme was good. The incentive was right. And in week three it died — not because any dealer rejected it, but because most of them forgot it existed, and the ones who remembered thought they were further behind than they were, and gave up.

The old way1

Week one — launch

the scheme was good, the incentive was right
2

Week two — silence

nothing reaches the dealer at all
3

Week three

most have forgotten it exists
4

Settlement

announced twice, to dealers who did nothing differently

It is the silence in the middle.

Designed in minutes, on quantity or on value

On quantity or on value

Defined the way you already think about it — a target, for the dealers you choose, over the period you choose.

Pushed, not announced

Targets go to every included dealer automatically on WhatsApp and email — the same conversation forty times, without forty conversations.

Every figure dated

Progress updates from your ERP export in bulk, or by hand, and each entry shows when it was last updated. Nobody argues about stale numbers.

The dealer always knows where he stands

Scheme progress
SchemeQ3 volumePeriod1 Jul – 30 SepDays left12Figures updatedWed 6:00 PM
Verma Traders78%On track
Anand Interiors41%Needs push
Sethi Builders12%Critical
This morning's automated update reached all 40 dealers · your calls go to the ones flagged Critical
A dealer at 78% with two weeks left behaves nothing like one who is guessing.
Illustrative figures. Every entry carries the date it was last updated.

A dealer at 78% with two weeks left behaves very differently from one who is guessing. The scheme is communicated rather than announced once and forgotten.

Your calls go only where they are needed

Every dealer in the scheme carries a status, computed from time remaining against target remaining: On Track, Needs Push, or Critical.

On track

Gets this morning's automated message and nothing else. Forty of those cost you nothing.

Needs push

Gets the message too, and a one-click follow-up to him or to his group when you want to lean on it.

Critical

Gets your voice. Chasing forty dealers by phone is a week nobody has; chasing four is Tuesday morning.

The scheme runs itself for the many so you can work the few.

Every scheme leaves a stamp

Designed, communicated, updated, followed up, settled — who and when, with the update dates on every figure.

The act itself makes the stamp.

Trail — Q3 volume scheme
DesignedPriya M.1 Jul 10:20 AMtarget on volume · 40 dealers
Communicatedsystem1 Jul 10:22 AMWhatsApp and email, all 40
Figures updatedaccounts19 Aug 6:00 PMfrom the ERP export
Followed upPriya M.20 Aug 9:40 AM4 dealers flagged Critical
Nobody wrote this. Each line is the act of doing the work.
Illustrative view. Times are to the minute, and no line can be edited after the fact.

The scheme that is loud in the middle

Launch is easy and settlement is arithmetic.

The middle — where schemes actually succeed or die — is now automated messages, visible progress, and statuses that tell you where to spend your voice.

Design one scheme, push it to your dealers, and watch week three stay alive.

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