A CRM for ply, laminate and veneer businesses
Brand books that walk away, rates that change by season, designs the customer chose and forgot — a CRM built for the sheet trade's real counter.
The trade that sells from books it does not control
Your counter is a library — laminate folders from six brands, veneer samples, shade cards — and the books do the selling.
Ply, laminate and veneer run as one trade in practice — the same shop, the same counter, the same day — and this page treats them as one, because the platform does.
The books walk away
With carpenters — coming back dog-eared, or not at all, and outdated the week a brand refreshes its range.
The code is forgotten by dinner
He picks a design in the shop and cannot name it that evening.
The rates live in three heads
By brand, by thickness, by season — where they have always lived.
The library, digital and unloseable
Your whole range — every brand's designs with images, sheets by thickness and finish — lives in the product master, brand-stamped and categorised.
A QR at the counter opens the catalogue on the customer's own phone: he browses, the design codes travel with him, and the enquiry is captured with his number the moment he opens it.
The book that walked away has become a lead.
The design he chose, on the document he takes home
The estimate carries the design's image against every line — laminate faces, ply grades, veneers — so the choice survives the drive home and the family conference. Revisions stack with dates as the carpenter changes the list; nothing is argued from memory later.
The design on every line
Laminate faces, ply grades, veneers — so the choice survives the drive home and the family conference.
Rates as one truth
Per-brand, per-thickness lists out of the master — per-dealer where you sell to the trade, with the effective date printed on the document.
Yesterday's designs, cleared instead of stored
Every laminate shop accumulates end-of-line designs — full sheets of patterns the market moved past.
Nobody has ever cleared old designs from one — because nobody can picture them
Your own judgement, made actionable — for the carpenters and dealers who can still use it
Nobody has ever cleared old designs from a list of codes.
One trade, one counter, one system
The books stay on the counter for the customers who love them.
The selling stops depending on them — and on the three heads that held the rates.
Bring one brand's shade book to the demo and watch it become a catalogue with a lead-capture.
Ask for a demo